Hi, I'm Joshua
HafenPixel is the sole proprietorship of Joshua Maurer — that is, mine, not an agency team. As a web designer and developer from Hamburg, I build websites, online shops and custom web tools, and help companies use AI where it makes sense.
I work directly with you — no agency overhead, no middlemen. What I promise, I deliver. What I can't do, I'll tell you.
The name combines my home at Hamburg's harbour with my passion for digital projects. For AI consulting and automation I also work under my own name: AI consulting at joshua-maurer.com (in German), part of HafenPixel.
From design to code – and on to AI
I started with design: I completed a certified web designer qualification and then trained as a Python and SQL programmer, at the OfG (Online Schule für Gestaltung) and the IU Akademie. Since then I have been both: someone who sees whether a page works, and someone who can build it.
For more than five years I have been delivering websites, online shops and custom web tools. Individual websites turned into plugins, interfaces and standalone web applications, up to my own SaaS product LaizyNote. Today AI is part of it: I integrate language models into software and advise companies on where that pays off.
My clients range from self-employed professionals and practices to online shops and large corporations. For the HIH Group, one of Germany's largest real estate investment managers, I now support the entire web presence.
Certified web designer
Completed qualification, plus Python and SQL as further training.
More than five years in practice
Websites, shops, plugins, interfaces and my own software.
5.0 on Google
An average of 5.0 out of 5 stars, all reviews available to read.
A feel for software – and clients who notice
My greatest strength is not a particular technology but a feel for how software has to work. I usually see quickly where a workflow gets stuck, and I stay on it until it runs. What working together feels like, my clients describe better than I can:
Finds solutions
"You mention that something isn't quite working… and a moment later he has already fixed the problem."
– mantraroma UG, Google review, translated from German
Honest and fair
"Communication is open, honest and fair. Exactly what matters to me!"
– Alex Gali, Google review, translated from German
Reliable
"He does what he says, meets deadlines and communicates openly."
– Nina, Google review, translated from German
Understands his clients' field
"From the very beginning he got into my field and understood what I need as a freelancer."
– Hendrik Sönnichsen, Google review, translated from German
All reviews in full: Testimonials – an average of 5.0 out of 5 stars on Google.
What I work with – and where you can see it in action
Not a list from a CV: for each area there is a real project where you can read what came out of it.
WordPress
In action: the exposé generator for HIH and a licence system built on WooCommerce.
Shopify
In action: a custom cart without apps and fast product filters for Mantraroma.
Web apps & SaaS
In action: my own product LaizyNote, including billing with Stripe and the move from Firebase to Supabase.
Backend & interfaces
In action: a seminar management system in PHP and the connection of onOffice to WordPress.
Artificial intelligence
In action: the AI assistant Daisy in LaizyNote and my own AI back office. More under AI consulting.
Design & tools
In action: in every website project – from the first draft to a page that gets found on Google.
How I work
You talk to the person doing the work
No project manager in between, no hand-off to juniors or subcontractors. What we discuss in the initial call, I implement myself.
Fixed price instead of timesheets
Scope and price are fixed before the project starts. You know the cost in advance, and there are no surprises on the invoice.
Code and access stay with you
The collaboration lasts because it works – not because you cannot leave. Everything is documented so that you could continue with someone else.
Honest, even if it costs me a project
If a website builder is enough or AI does not pay off, I say so. And if a project needs more people than one person can handle, I say that too.
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Let's bring your next project to life!
Ready for a website that really works? I look forward to hearing from you.
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